ESUCHEN translated from German to English means
“in search of Beauty/Art.” ESUCHEN was founded in
1985 by the Taiwanese husband and wife, Charlie and
Julie Tsai. In 2005, after 20 years of experience
serving salons in Asia and Europe, ESUCHEN
entered the US market.
ESUCHEN prides itself on being an innovator in the
hair care industry for more than a decade in 34
countries globally. Our products are created by a select
group of health professionals that make up our R&D
Pharmaceutical team. They insist on using the finest
natural ingredients in order to create the best solutions
for hair & scalp care with the most complete line of
hair care products, with a special focus on scalp
treatment because frequent chemical processing and
environmental agent damage hair, deep scalp
treatment is the most vital solutions when it comes to
hair care.
The ESUCHEN concept is simple, “healthy, beautiful
hair starts with a healthy scalp.” We believe the scalp
is the cornerstone for the foundation of a skyscraper.
In order to have a strong skyscraper, one needs to
have a solid foundation. Based on this concept,
ESUCHEN developed The Total Relax Hair Spa. It is
designed to allow stylists to diagnose the proper
shampoos and treatments according to the health of
the scalp and hair.
One of our most well-regarded product lines is
N.P.P.E. Its abbreviated title stands for Nature,
Protein, Plant, and Extract. It is our comprehensive
prescriptive line after being analyzed by spa scope.
N.P.P.E line is a personalized line to help target the
exact needs of the users.
Collagen Amino Acids is a nourishing line. These products content a bountiful amount of hygroscopic free Amino Acids
which restore vitality to limp hair enhancing volume and fullness.
Our olive line, created with olive extracts rich in Vitamins A, D, & E and anti-oxidants, is one of our versatile most lines and
offers hair care solutions for all hair types. It is a line designed as heat protecting, hair moisturizing, color saving and color
protecting.
Energizing is our latest product line. Created in 2005 using French technology, is extremely effective in protecting and
infusing hair with nutrients, resulting in long-lasting body and shine.
Our commitment is to manufacture exceptional products and develop professional services for the global salon market. We
also provide educational and marketing support through our company. We strive to serve you whatever way we can. We look
forward to partnering with professional salons to build a strong and mutually beneficial business relationship.
